{"id":251,"date":"2014-03-19T12:17:26","date_gmt":"2014-03-19T12:17:26","guid":{"rendered":"http:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/?p=251"},"modified":"2014-04-09T16:35:39","modified_gmt":"2014-04-09T16:35:39","slug":"science-com","status":"publish","type":"post","link":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/2014\/03\/19\/science-com\/","title":{"rendered":"Science Communication: It\u2019s so much more than \u2018Fracking Factoids\u2019"},"content":{"rendered":"<p><em>This month&#8217;s blog by <strong>Dr. Elizabeth Stevenson<\/strong> examines the role of science communication and public <a href=\"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/files\/2014\/03\/elizabeth.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright  wp-image-254\" alt=\"elizabeth\" src=\"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/files\/2014\/03\/elizabeth.jpg\" width=\"148\" height=\"148\" srcset=\"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/files\/2014\/03\/elizabeth.jpg 221w, https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/files\/2014\/03\/elizabeth-150x150.jpg 150w\" sizes=\"(max-width: 148px) 100vw, 148px\" \/><\/a>engagement in empowering the public to critically engage with scientific issues, enabling them to make informed choices and decisions &#8211; and crucially, to ask the key questions. In this piece, she argues that <\/em><em>good science communication isn&#8217;t just <\/em><em>about disseminating the key issues in accessible ways, rather, science communication has a fundamental role to play\u00a0in enabling open, informed and participative discussion of complex, societal\u00a0issues. <\/em><\/p>\n<p>Inspired by last semester\u2019s \u2018Fracking\u2019 reading group and intrigued by several mentions of the need for a practice by which accurate, accessible information about fracking can be disseminated, \u00a0I was galvanised into action to write this blog about the roles which science communication and public engagement can play.<\/p>\n<p><!--more--><\/p>\n<p>Science communication as a practice is all about making science accessible to public audiences who have varying degrees of knowledge, understanding and interest in science.\u00a0 At the fundamental level, science communication requires the ability to take complex scientific concepts, research topics and issues and present them in an accurate yet accessible format. \u00a0It\u2019s not about \u2018dumbing down\u2019 or being selective about the information or ideas communicated. \u00a0For example in his <a title=\"Fracking\" href=\"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/page\/2\/\" target=\"_blank\">blog about fracking<\/a>, David Reay gives an accurate yet simplified description of fracking. His description contained nowhere near the level of detail to be found in a scientific research paper, nor did it contain inordinate amounts of unexplained jargon.\u00a0 His description was accessible, understandable and contained the main points and the big ideas in fracking.\u00a0 This defines one of the key principles in science communication i.e. accurate communication of the key concept, the big idea, the main issue and not every last detail.<\/p>\n<p>However, science communication offers more than the provision of accurate scientific knowledge.\u00a0 Continuing with the theme of fracking, one of the main concerns around fracking is not about what we <i>know<\/i> but about what we <i>don\u2019t yet know<\/i>.\u00a0 For example the level of uncertainty about potential short and longer term damage to local environments where fracking is taking place.\u00a0 However, fracking does not have a monopoly on <em>uncertainty<\/em> in science.\u00a0 All scientific knowledge and technological advance is subject to varying degrees of uncertainty in terms of both the scientific knowledge itself and around the political, economic and societal consequences when this knowledge is applied in innovative technologies in societal contexts.\u00a0 During the process of innovation there will inevitably be uncertainties and yet this issue of uncertainty is not fully understood by public audiences.\u00a0 The question is not \u2018do we know everything? \u2019It is \u2018do we know enough? \u2019Or \u2018how can we best make a decision using what we do know?\u2019 and \u2018What else do we need to consider?\u2019 I would argue that one of the roles of science communication is to empower publics to ask these critical questions.<\/p>\n<p>Finally we need a \u2018safe space\u2019 where these conversations can take place.\u00a0 Another role of science communication (and public engagement) is to create the opportunities, the facilitation expertise and \u2018spaces\u2019 conducive to achieving productive discussions between scientists, industrialists, publics and policy-makers. \u00a0The framing of the discussion questions is key to ensure that the discourse is not polarised from the outset (e.g. fracking vs a ban on fracking). \u00a0Instead, questions can framed to enable productive dialogue. For example by asking the question \u2018Under what conditions could fracking be acceptable?\u2019 can enable exploration of the subject rather than defence of entrenched positions.<\/p>\n<p>Therefore I return to my original title and argue that science communication and public engagement with science have a role far beyond communicating factoids.\u00a0 This role encompasses <b>informing<\/b> publics, <b>empowering<\/b> them to critically engage with scientific knowledge and issues and <b>enabling<\/b> constructive dialogues to take place.<\/p>\n<p><em>Dr Elizabeth Stevenson is the Programme Director of the <a title=\"course link\" href=\"http:\/\/www.sciencecommunication.mvm.ed.ac.uk\/\" target=\"_blank\">MSc Science Communication and Public Engagement<\/a> at the University of Edinburgh.\u00a0 Her PhD is in chemistry and she has over fifteen years of experience in the field of science communication.<\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This month&#8217;s blog by Dr. Elizabeth Stevenson examines the role of science communication and public engagement in empowering the public to critically engage with scientific issues, enabling them to make informed choices and decisions &#8211; and crucially, to ask the &hellip; <a href=\"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/2014\/03\/19\/science-com\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20],"tags":[32,33,30,28,31,3,34,29,23,35],"acf":[],"_links":{"self":[{"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/posts\/251"}],"collection":[{"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/comments?post=251"}],"version-history":[{"count":8,"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/posts\/251\/revisions"}],"predecessor-version":[{"id":269,"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/posts\/251\/revisions\/269"}],"wp:attachment":[{"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/media?parent=251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/categories?post=251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.sps.ed.ac.uk\/global-environment-society-academy\/wp-json\/wp\/v2\/tags?post=251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}